In any industry the goal of management is to get the
job done right, get the product to the consumer, and
to create customer satisfaction while obtaining company
profitability. Got what it takes?
| Fashion
Merchandising & Marketing |
You are looking into the window
at Nordstrom's - what do you see? An immaculate
display of clothing and accessories for today's
busy men and women attractively arranged to draw
your immediate attention. How did this faultless
scene begin? You can bet that many hours were invested
in the designing, planning and development of this
line of apparel before it was ever displayed for
your selection. From the design board to the manufacturer
to the wholesaler to the retailer - now we are ready
to present to the consumers. The vital thread connecting
all of these steps is marketing. Can you make it
all happen? |
| Hospitality |
Every profession has its "buzz
words." In the world of hospitality, there
are two: customer and satisfaction. When you put
these two words together you are now aware of your
organizational objectives. This may sound easy in
principle; however, every customer has individual
expectations that differ from the next one, and
the one before. What you did with today's customer
may not work in the future. How will you satisfy
customer needs in the hospitality industry? Engage
in real-world business simulations in order to apply
what you are learning in the classroom and compete
for top customer service honors. |
| Restaurant
& Food Service Management |
Have you ever hear the saying
that "its not about the fish - its about the
fishing?" This is extremely applicable to Restaurant
& Food Service Management. Even the best-prepared
meal has to entice senses other than just taste.
Taste, smell and sight interact to affect your experience
of the food. In addition, Restaurant & Food
Service professionals know that even the atmosphere
must be conducive to the expected dining experience
of the consumer. The final consideration is whether
the management of the product and presentation allow
you to make money while you are fulfilling customer
needs. Test your ability to bring it all together.
|
| Retail
Management |
What separates wholesaling from
retail management? Wholesalers are selling to informed,
repeat buyers. On the other hand, retailers must
continually attract new consumers by educating them
as to the benefits of the product. This creates
an entire list of challenges with regard to product
presentation, marketing and pricing. How do you
take your product to your target market and be successful
as a retailer? |
| Travel
& Tourism |
There are many positions available
in the travel and tourism industry. One primary
job title is that of a Travel Agent. In this position,
your primary job description would be to assist
your customer in designing the perfect rip, whether
it is for business or pleasure. There are several
exciting fields associated with this career, including
hotels, transportation, special events, recreation,
restaurants and more. Test your skills in this demanding
career field. |
| Business
Ethics |
Business ethics has moved from
the back of the room to the boardroom to the classroom.
More corporations than ever are developing ethics
programs and making ethics a higher priority than
in previous years. Of special note, business ethics
in regards to accounting and financial practices
continues to be a high job-growth area and students
with experience making challenging ethical decisions
will move quickly into career success. |
| Human
Resource Management |
Human Resource Management is
a little bit like raising children. As with kids,
no two employees are exactly alike - and no two
situations will be solved in the exact same way.
This is no more true than for an entrepreneur with a unique idea or skill who now has people to manage, or an employee who's now managing the shop. No matter how many
books get written about managing human resources,
you can be sure that you will encounter something
new ever day. Discover if you have what it takes
to dissect a situation and plan creative solutions
to human resource challenges. |
| Marketing
Management |
You have the product and the
challenge is how to get it into the hands of all
of those people who need it! First you have to convince
them that it is the best choice that they can make
- and you need to do it within a budget. Then, establish
where to go to get the word out to your target market.
Finally, create the marketing pieces and move forward
towards a successful conclusion. Test your understanding
and application of the marketing process against
your peers as you handle a unique marketing management
case situation. |
| Sales
Management Meeting |
As the leader of the group you
must always come in the door knowing your objective.
You have to know your product and the organization's
goals regarding the projected volume of production
and sales. It is critical that you believe in what
you sell and that you pass this enthusiasm on to
the members of your sales force. Now, get in there
and get your sales team moving! |
| Entrepreneurship |
If you were representing a financial
institution, what would be the single most important
factor when deciding whether or not to make a business
loan to an aspiring new entrepreneur? The answer
is one word: profitability. How does a financial
professional determine whether or not the new business
is going to make money? The answer to this question
is much more complex. The aspiring entrepreneur
must enter this business meeting prepared to answer
many questions about product/service, marketing
plans and finances. Prepare yourself to impress
financial professionals and receive the capital
necessary to get your idea off of the ground! |
| National
Management Institute |
The National Management Institute
(NMI) gives you a forum to discuss critical issues
with business professionals and learn more about
the real challenges facing today's business leaders.
Also, through the NMI's Management Challenge you
have the opportunity to compete for top honors as
you hone your analytical skills, tackle a management
real-world case study, and present your solutions
to the business leader's that want to hear them
most! |
